Privacy Policy
Introduction
Kinetic Performance and Rehab ("KPR," "we," "us," or "our") respects your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website (https://www.kprpt.com/), contact us, or receive services at our clinic located at 936 Burke St, Suite 2, Winston-Salem, NC 27101.
As a healthcare provider offering physical therapy services, we are committed to complying with applicable privacy laws, including the Health Insurance Portability and Accountability Act (HIPAA) and state regulations governing the protection of health information.
Information We Collect
We collect several types of information from and about users of our website and patients receiving care:
Personal Information: When you contact us through our website or schedule an appointment, we may collect your name, email address, phone number, and any information you provide in inquiry forms.
Health Information: When you become a patient, we collect health information necessary to provide physical therapy services, including your medical history, symptoms, training activities, movement assessments, treatment plans, progress notes, and billing information. This information is protected under HIPAA.
Payment Information: We collect payment information to process transactions for our services. If you use insurance (such as Aetna), we may share necessary information with your insurance provider. Payment processing may be handled through secure third-party services, and we do not store complete credit card information on our systems.
Automatically Collected Information: When you visit our website, we may automatically collect certain information about your device, including your IP address, browser type, operating system, referring URLs, and pages viewed. This information helps us improve our website experience.
How We Use Your Information
We use the information we collect to:
Provide, maintain, and improve our physical therapy services and communicate with you about your care. Schedule appointments through PT Everywhere, our scheduling platform. Respond to your inquiries submitted through our GoHighLevel contact form system. Process payments and manage billing, including submitting claims to Aetna (if applicable) or providing superbills for out-of-network reimbursement. Comply with legal obligations, including HIPAA requirements for maintaining health records. Send appointment reminders, follow-up communications, and information about your treatment plan. Analyze and improve our website functionality and user experience. Maintain the security and integrity of our systems.
How We Share Your Information
We do not sell your personal or health information. We may share your information in the following circumstances:
With Your Consent: We will share your health information with third parties when you provide explicit consent, such as referring you to another healthcare provider or sharing information with your insurance company.
Service Providers: We work with third-party service providers who help us operate our business, including PT Everywhere (practice management and scheduling), GoHighLevel (contact form and communications), payment processors, and IT service providers. These providers are contractually obligated to protect your information and use it only for the purposes we specify.
Insurance Companies: If you use Aetna or submit superbills to another insurance provider, we will share necessary health and billing information to process claims and obtain payment for services.
Legal Requirements: We may disclose information when required by law, such as in response to a court order, subpoena, or other legal process, or when we believe disclosure is necessary to protect our rights, your safety, or the safety of others.
Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction, subject to the same privacy protections described in this policy.
HIPAA Notice of Privacy Practices
As a covered healthcare provider under HIPAA, we are required to maintain the privacy of your protected health information (PHI) and provide you with a Notice of Privacy Practices. This notice describes how we may use and disclose your health information and your rights regarding that information.
Your health information may be used for treatment purposes, payment activities, and healthcare operations. You have the right to inspect and obtain copies of your health records, request amendments to your records, receive an accounting of certain disclosures, and request restrictions on how we use or share your information.
For a complete copy of our HIPAA Notice of Privacy Practices, please contact our office at (336) 252-8282 or request a copy during your visit.
Data Security
We implement appropriate technical, administrative, and physical safeguards to protect your personal and health information from unauthorized access, use, or disclosure. These measures include secure storage systems, encrypted communications where appropriate, access controls limiting who can view your information, and regular security assessments of our systems and practices.
However, no method of transmission over the internet or electronic storage is completely secure. While we strive to protect your information, we cannot guarantee absolute security.
Your Rights and Choices
You have certain rights regarding your information:
Access and Correction: You may request access to the personal and health information we hold about you and request corrections if you believe it is inaccurate or incomplete.
Opt-Out: You may opt out of receiving non-essential communications from us, such as promotional emails, by contacting us or following unsubscribe instructions in our messages. Please note that you cannot opt out of essential communications related to your care or appointment scheduling.
Data Deletion: You may request deletion of your personal information, subject to legal and regulatory requirements that require us to retain certain health records for specified periods.
To exercise these rights, please contact us using the information provided below.
Third-Party Websites
Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.
Children's Privacy
Our services are not directed to individuals under the age of 18, and we do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will post the updated policy on our website with a new effective date. Your continued use of our services after changes are posted constitutes your acceptance of the revised policy.
Contact Us
If you have questions or concerns about this Privacy Policy or our privacy practices, please contact us:
Kinetic Performance and Rehab
936 Burke St, Suite 2
Winston-Salem, NC 27101
Phone: +1 (336) 252-8282
Email: kineticpr@kprpt.com
Website: https://www.kprpt.com/
For HIPAA-related concerns, you may also file a complaint with the U.S. Department of Health and Human Services Office for Civil Rights.